Paid Search Specialist
Parrolabs is a Nearshoring company located in Medellin, Colombia. We provide top developers to US clients, mostly startups, to help them fast-track critical development projects. Working at Parrolabs means you will always work on the best international projects with opportunities to switch from time to time and to continue developing your profession.
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Job Description
The Paid Search Specialist is a role primarily responsible for monitoring, managing, reporting and supporting planning for paid search programs. This position should have an understanding of the program strategy and objectives in order to ensure a flawless execution and reporting approach that aligns with campaign goals and
objectives. This position accurately executes programs while closely monitoring campaigns and delivering reporting that aligns with and accomplishes our client’s goals and objectives.
Responsibilities
- Monitoring, managing, reporting, and supporting planning for paid search programs.
- Understanding the program strategy and objectives.
- Ensuring flawless execution and reporting that aligns with campaign goals and objectives.
- Accurately executing programs.
- Closely monitoring campaigns.
- Delivering reports that align with and accomplish client goals and objectives.
Skills
- Minimum 2-year experience independently executing paid search programs through all stages.
- Strong understanding of Search Engine Marketing mechanism and optimization techniques.
- Fluent English – written and oral.
- Understanding of metrics and analytical thinking.
- Working knowledge of Google Ads, Google Analytics and Microsoft Office Excel.
- Nice to have, not a strict requirement:
- Experience with US market.
- Working knowledge and experience using Tableau.
- Experience with highly regulated industries, such as pharmaceuticals.
What We offer
- MacBook Pro + Accessories
- Market competitive salary based on experience
- International Business Environment & Clients
- Opportunities for training (technical and professional)
- Working Remotely with colleagues from all over Latin America
- Remote work
